Market data

Iyo yakagadzirira-kudya-popcorn uye caramel chibage chikamu chakapa $1.5 bhiriyoni kune $26.7 bhiriyoni ine munyu chikamu chekudya, yakakwira 5.0 muzana kwemavhiki makumi mashanu nemaviri anopera Chivabvu 17, paIRI, Chicago.Imwe neimwe yemhando shanu dzepamusoro muchikamu yakaona kukura kwegore.Smartfood, bhizinesi reFrito-Lay, rinotungamira chikamu.Kunyange kutengesa kwese kuSmartfood kwakadzikira 1.5 muzana, siginecha yayo yakakura 1.5 muzana kusvika $424.9 miriyoni.Pakazere, SkinnyPop, chikamu cheboka reAmplify Snack Brands, reHershey Co. brand, yakaona kusvetuka kwakanaka kwezvigadzirwa zvayo, yakakwira 10.1 muzana kusvika $283.3 miriyoni, ine musimboti wayo SkinnyPop mutsara unoverengera $229.6 miriyoni yehuwandu ihwohwo, kusvika 10.2 muzana.Yayo imwe-inoshumira SkinnyPack mutsara yakawedzera $ 53.7 mamiriyoni mukutengesa, kusvika 9.8 muzana.Angie's Artisan Treats, bhizinesi reConagra Brands, rakakura 3.8 muzana kusvika pamadhora zana nemakumi matatu nematanhatu emamiriyoni, nemhando yayo yekutanga, Angie's BOOMCHICKAPOP, yakakwira 5.1 muzana kusvika pamadhora zana nemakumi matatu nenomwe.Mazita emhando dzakasarudzika akasanganiswa nemadhora mazana mapfumbamwe nemakumi mapfumbamwe emamiriyoni emadhora mukutengesa, kusvika 9.5 muzana.Frito-Lay brand Cheetos yakapinda muchikamu pakutanga kwa2020 uye danho iri rave budiriro inokatyamadza, nekutengesa kwemamiriyoni makumi mana nemana emadhora kusvika Chivabvu 17, paIRI.

Iyo yakazara popcorn / popcorn mafuta chikamu chakaona kuwedzera kwe13.4 muzana kusvika kumadhora 992.4 miriyoni mukutengesa, maererano neIRI-yakakosha kuvandudzika pamusoro pegore rapfuura, iyo yakaona kutengesa kwakatsetseka muchikamu.Iyo microwave popcorn chikamu chakaverengera kuwanda kwekukura uku kunoputika, kukwira 13.3 muzana kusvika $848.5 miriyoni mukutengesa.Pop Chakavanzika, kubva kuCampbell Snacks, ndiyo yaive yakanyanya kutengesa mhando, yakakwira 16.4 muzana mukutengesa kusvika $169.5 miriyoni.Orville Redenbacher's, mutsetse weConagra Brands, wakakwira 11.4 muzana kusvika $154.4 miriyoni.Yakavanzika label zvakare yaive negore rakanaka, nekutengesa kwakakwira 15.8 muzana kusvika $134.5 miriyoni.Act II kubva kuConagra Brands yakateedzera zvakanyanya, iine musimboti Act II mhando yakakwira 32.4 muzana kusvika $75.9 miriyoni, uye Act II Butter Lovers yakakwira 21.1 muzana kusvika $75.0 miriyoni.The Jolly Time Blast O Butter line kubva kuAmerican Pop Corn Co. yakakura 15.7 muzana kusvika $ 14.7 mamiriyoni, nepo Jolly Time line yakakura 4.5 muzana kusvika $ 12.4 mamiriyoni.

Ndichitarisa kumashure

Kwenguva yakawanda yegore rapfuura, microwave popcorn subcategory yanga yakadzikama mushure memakore akati wandei ekuderera, nepo RTE popcorn kutengesa kwakadzikira mushure memakore matatu kusvika mashanu e "kukura kukuru," anodaro Garrett Smith, purezidhendi, American Pop Corn Company, Sioux City. , IA.Asi kana COVID-19 yarova, izvo zvese zvachinja, anodaro."Kudivi remasangano, kutengesa kwakapinda mutangi, nekuti hapana ari kuenda kumabhaisikopo nemitambo yebhora," anodaro.“Asi kutengeswa kwemamicrowave nemapopcorn mbishi kuburikidza nezvitoro zvakaputika.Chero maitiro anga achiitika pamberi paKurume 15 haarevi chinhu izvozvi. "

Smith anotenda kuti kutengesa kwema microwave popcorn kwakakwira makumi mashanu muzana uye mbishi kernels akakwira makumi manomwe muzana kusvika makumi masere muzana kubva ipapo.“Izvi zvinoreva kuti Amai vari kuchera chigadziko chekare kana kuti corn popper yaiunganidza huruva uye kudzidzisa chizvarwa chitsva chevana mapopcorn,” anodaro."Ndinoona izvozvo zvichikurudzira zvikuru."

Microwave popcorn yakanga yaona hunyanzvi hudiki kupfuura kumwe kuridza muflavour, Smith anowedzera.Anoti, “Zvaingova hope."Hapana zvakawanda zviri kuitika, uye ipapo boom!Hatina kukwanisa kuenderera mberi.

SkinnyPop yakaona kuenderera mberi kwekukura muchikamu chekuwanda kwevatengi vachitsvaga mhinduro dzine hutano uye dziri nyore dzekudya, anodaro Lauren Stacy, associate brand maneja, Amplify Snack Brands, Austin, TX, yeThe Hershey Co. kubuda zvigadzirwa zveRTE mumafuta asina kujairika.

Stacy anoti chepakutanga, chizi, uye popcorn inotapira zvinoramba zvichiumba huwandu hwehuwandu hwechikamu, asi mamwe marudzi ari kukura nekukurumidza sezvo vatengi vachivavarira kudzivirira kuneta kwekunaka."Kunhuhwirira uye kunonaka kuri kufambisa kukura kwakanyanya.Kubva kudivi rezvigadzirwa, takaona kukura kuchibva mukushandiswa kwemafuta akasiyana, sekokonati uye avocado, sezvo kufarirwa kwekudya kwe keto kwave kuita kuti vatengi vatsvage mafuta ane hutano.

Zvido zvemutengi zvesarudzo zvine hutano zvekudya zvakare zvave pachena kuna Mark Zoske, muvambi uye CEO, SaltWorks, Woodinville, WA.“Kare, vanhu vaida mapopcorn ebhata akawedzera zvakafanana nezvavaiwana kunzvimbo yebhaisikopo,” anodaro.“Izvi zvaiwanzoreva zvinhu zvekugadzira uye kuwanda kwekoriori.Mumakore achangopfuura, nekuda kwechikamu chikuru chemutengi ane hanya nezvehutano, pamwe nekukura kwetsika ye 'foodie', kudiwa kwave kuchinjira kune-zvese-zvakasikwa zvinosanganiswa uye mavara akacheneswa."

Izvi zvave kuitawo kuti pave neboom in gourmet popcorn, Zoske anodaro."Nhasi, unogona kuwana zvakasiyana-siyana zvepopcorn pasherufu, kubva kune heirloom popcorn kusvika kune inonakidza, inonaka inonaka yakagadzirwa negourmet salt," anodaro."Tiri kuona vagadziri vakawanda vepopcorn vachishandisa avocado, uye kokonati mafuta, uye zvese-zvakasikwa munyu wegungwa."

Kutarisira

Kuenda kumberi, Smith anotenda kuti maitiro emwedzi mishoma yapfuura achaenderera mberi kusvika pakupera kwa2020.“Mararamiro evanhu ari kuzoderera zvikuru,” anodaro.“Izvi zvese zvaita kuti vanhu vambomira vofunga zvavari kuita, uye kuti pamwe kumba hakuna kushata kudaro.Izvo zvichave zvakanaka pakutengesa popcorn. "Anoronga kuti kuwedzera kwekutengesa kunogona kubva pa20 kusvika ku30 muzana yegore."Popcorn inonyaradza."

Kunyangwe kana matheater uye zviitiko zvemitambo zvichibvumidza pekugara, Smith anoti kutengesa kwemasangano hakuzodzokeri pakarepo.“Handifungi kuti vanhu vachamhanyira kudzoka,” anodaro."Zvinhu zvese zvicharamba zvishoma kusvika pave nejekiseni - uye pamwe kupfuura ipapo."

Mugore rinouya, SkinnyPop uye Amplify vanotarisira kuwedzera kwemwaka wemwaka wekudya zvine munyu, seHalloween nenguva yezororo, uko Stacy anotenda kuti popcorn inogona kukwikwidza nezvihwitsi.Kechipiri, sezvo vatengi vakapedza nguva yakawanda vari pamba, anotarisira kuramba achikura mumicrowave popcorn.Chekupedzisira, Stacy anotarisira kuona kuenderera mberi kwekunaka kuri kuwedzera, kunyanya munzvimbo yekusagadzikana, sezvo vatengi vanoyedza kuenzanisa pakati pezvishuwo zvavo uye chishuwo chavo chezvekudya zvine hutano.

Izvo zvinongedzo izvo SkinnyPop yagara ichipa zvinopindirana zvakanaka nezvishuwo zviri nani-zve-iwe kuenda kumberi, Stacy anotenda."Sechisikigo chakaderera-calori musanganiswa, popcorn inobatsira kubva kune 'hutano halo' iyo yakatibvumira kuti tiedze nekuwedzera inoshanda mabhenefiti, senge protein uye collagen," anodaro."Tichaenderera mberi nekusimudzira miganhu yezviri nani-ku-iwe kuti usangane nezvinodiwa nevatengi zvinokura zvekudya zvakachena, zvine hutano, uye zvinonaka."

Zoske inotarisira kuona yakawedzerwa zviri nani-kune-iwe sarudzo nemhando dzakasiyana-siyana muzvigadzirwa zvinoshandiswa, kubva kune mbiriso yekudya kune vegan-inoshamwaridzika, cheese-flavored popcorn, kune yegungwa yekugadzira umami-rich flavour.Anoti SaltWorks inopa vagadziri vazhinji vezvikafu nemunyu wegungwa wemhando yepamusoro mumhando dzakasiyana dzezviyo, maumbirwo, uye zvinonaka kuti zvizadzise zvavanoda."Sezvo vatengi vanotsvaga zvigadzirwa zvakagadzirwa neakachena, zvese-zvakasikwa zvinosanganisa, vagadziri vari kuchinja kune munyu wegungwa.Kutaura zvazviri, vagadziri vakawanda vemapopcorn vari kushandisa munyu wegungwa chete uye vanotoutaura pazita ravo.”

Anenge makore matatu apfuura, mhando yeJolly Time yakaunza yakachena-label microwave popcorn, inonzi Simply Popped, iyo yakabudirira zvikuru, anodaro Smith.Uye Jolly Nguva yakanga yaronga kuburitsa tambo nyowani zhizha rino, asi izvo zvakamira.“Tichaiisa muhomwe yedu,” anodaro."Kuunza chigadzirwa chitsva kana isu tisingakwanise kuenderana nekutengesa, sezvazviri, hazvina musoro."

Iyo ichangoburwa yekuwedzera kune SkinnyPop's flavour line yanga iri SkinnyPop Twist yeLime, iyo inochengetedza kuenderana kweiyo brand maererano nekugadzira zvigadzirwa kuti zvive zvisina maGMO, gluten, nzungu, nzungu dzemuti, uye zvigadzirwa zvekugadzira, Stacy anodaro.Iyo mhando zvakare yakaburitsa SkinnyPop Chips, crispy uye crunchy snacks yakagadzirwa ne100 muzana popcorn, anodaro.Zvakare, mushure mekunge Pirate's Booty yatorwa nekambani yevabereki Hershey gore rapfuura, mhando dzakatangisa yakasanganiswa SkinnyPop & Pirate's Booty Family Snack Pack, anodaro."Pack yese yakawanda inouya nemusanganiswa wePirate's Booty Puffs, uye SkinnyPop Yekutanga neKettle."

Forward-trending flavour inogona kuva imwe nzira yekutora pfungwa dzevatengi.SaltWorks inopa mutsara weFusion Munyu, wakagadzirwa nemaoko nenzira yakasikwa inosunga zvisungo, mune zvinonaka zvakaita setruffle, ghost pepper, black garlic, vintage merlot, uye Spanish rosemary, Zoske anodaro."Minyu iyi inoshanda chaizvo kune vanogadzira popcorn vanotsvaga kuchengetedza zvinyorwa zvavo zvipfupi vachiri kupa zvinonaka zvinoshuvira vatengi."

Zvitsva zvekuwedzera kune iri gungwa remunyu mutsetse zvinosanganisira zvese-zvakasikwa Pacific Blue Micro Flake uye Mini Flake, yakagadzirirwa kunamatira kune zvekudya zviri nani uye kupa saltier inonaka ine munyu mushoma-uye pasina makemikari, Zoske anodaro."Micro Flake inoumbwa nemhando yepamusoro-soro yemunyu yegungwa inogadzirwa kuti ipfeke popcorn, ichiunza inonaka, yakatsetseka yemunyu yegungwa nekernel yega yega," anodaro.

SaltWorks zvakare ichangobva kuburitsa mutsara wezvese-zvakasikwa zvinoputa munyu wegungwa uchishandisa yayo Perfect Smoke Technology, iyo inoshandisa huni chaihwo hwakasarurwa nemaoko kunhuhwirira mbiri, munyu wakachekwa mugungwa, uye nzira yekambani yekutonhora-kuputa.

"Mhedzisiro yacho yakachena, chaiyo-hutsi yehuni inonhuwira isina chainogadzirwa," Zoske anodaro."Kunhuhwirira kunobva kuhutsi hwehuku kusvika kune hutsi hwemaapuro hunotapira uye hunyoro, izvo zvinoita kuti vagadziri nevashandisi vekupedzisira vatarise chimiro chavanoda.Minyu yedu inopfungaira inogona kushandiswa yoga kana kusanganiswa nezvimwe zvinonaka kune imwe itsva gourmet popcorn ruzivo. "

Yedu popcorn brand ndeye: INDIAM
Yedu INDIAM Popcorn imhando yepamusoro uye ine mukurumbira mumusika weChinese
Yese INDIAM popcorn haina gluten-isina, GMO-isina uye zero-trans mafuta

Yedu isiri-GMO kernels inotorwa kubva kumapurazi akanakisa pasirese

Takasvika pakuzivikanwa nevatengi vedu veJAPAN uye takatovaka kubatana kwakatsiga kwenguva refu .Vanonyatsogutsikana neINDIAM popcorn yedu.

Hebei Cici Co., Ltd

ADD: Jinzhou Industrial Park, Hebei, purovhinzi, China

TEL: +86 -311-8511 8880 / 8881

Oscar Yu - Sales maneja

Email: oscaryu@ldxs.com.cn

www.indiampopcorn.com